Project Management — Odessa Mobile App development

In this report, the roles of project manager, evaluation of an existing project along with issues related to project management discussed. Moreover, development of alternative project techniques along risk management proposed for effective project management.


According to Roeder (2014), the project is an activity or set of activities, which has clear starting and finishing date along with a clearly defined set of objectives. Moreover, it is set of a number of linked tasks planned to complete over the fixed period of time within defined cost and time. A project could involve anything from building a new airport, product development, and an event, software development or even restructuring the business.

On the other Hand, project management is concerned with the application of knowledge, processes, tools and technique in order to achieve the objectives of the project. Furthermore, project management enables to plan, execute and manage a project, which defined resources (Dinsmore, 2014).

Importance of Project Management

Elearn (2015) discussed that in today’s modern business world, cost, resources and time are three important critical success factors. Businesses have tight budgets; limited resources as well as time constraints and i.e. in order to outperform the competitors; businesses must complete the project within defined parameters.

Project management helps to track and priories the activities, measure the performance as well as overcome the challenges to increasing the probability of project completion within the defined objectives. Project management is useful for any industry such as construction, manufacturing, banking, engineering or even software development (Kerzner, 2013).

Lipovetsky et al (2016) elaborated that in the absence of the project management; the consequences business could face include cost overruns, activities missing deadlines, lack of direction, quality issues, and motivation of staff, revisions to the scope of the project or even duplication of the activities.

Therefore, project management helps to maximise the efficiency of resources, meet the expectation of the stakeholders, keep the project on track in terms of cost and time as well as ensure the long-term success of the business.

Evaluation of existing Project plan

Kemp (2015) explained that the project evaluated in this report is “Odessa Mobile App development” project. There are numbers of problems attached to the project. The basic problem associated is poor project definition and planning. The project does not have clearly defined scope and objectives. Moreover, the project is missing details on project stakeholders, sponsor of the project as well as possibly expected benefits from the project.

Luckey and Phillips (2016) evaluated that the project does not have a budget. Therefore, poor project planning has resulted in poor control of the project. There no milestones defined for the project as well as lack of the budget resulted in an overrun of the development and cost of the mobile app.

At last, not least, the fundamental problems were the failure to integrate all stakeholders during the project phase and resulting poor planning contributed to the poor control of the project.

Scope Issue of existing project

Harrison and Lock (2004) described that project scope involves defining and determining the goals and objectives of the project, cost associated with the project, deliverables of the project as well as the deadline. Project scope is useful to analyse whether the objectives and benefit delivered by the project meet the strategic and operational requirement of an organisation.

Furthermore, it fails to highlight the business requirement, the problem associated, and the success criteria of the business, constraints as well as stakeholders analysis. The value of clear define scope could not be ignored as it helps the organisations as well as project managers what it needs to done, how it will be done, why it needs to done as well as how it fits the purpose of the organisation (Elias, Cavana and Jackson, 2015).

Consequently, plans have limited scope defined, does not indicate the project sponsor, relevant stakeholders analysis are partial as well as project planning does not enclose detail budget. Project scope once completed will become the decision document in the future of the project. This criterion for the success of the project which acts as an agreement between the project sponsors, project team as well as project customers  (Kendrick, 2015).

Key issues in project Management

Kerzner (2013) analysed that the key issue in project management is lack of clear definition and scope of the project, poor communication, unrealistic schedules, and poor financial management or budget handling, poor project control as well as failure to manage the project teams. Some of the challenges associated with long-term projects are technical issues, the business processes do not fit with existing processes of the company, failure to manage the change, poor allocation of resources as well as issue related to external stakeholders such as suppliers.

Moreover, in today’s modern business environment, it is important to tackle issues such cultural management, risk management along with effective communication with internal and external stakeholders represent major challenges for the organisation. Project communication is another key issue in effective project management. The project sponsor or contact does not response on time usually result in project delay (Atkinsona, Crawfordb and Ward, 2016).

Alternative Project Planning

Project Scope

Kemp (2015) stated that this project involves the development of a company App name as ‘Oasis Media’. Oasis is medium size corporation has more than 250 employees. The company provide training outsource company and due to nature of work, the employee spent most of their time at client premises.

Hence, due to geographical spread, the cost of communication is high as well as sharing documents and relevant media is difficult processes. The App will help the Oasis to reduce the cost of its communication, helps to share documents and media as well as minimise the communication problem (Cervone, 2016).

This project plan enclosed detail planning in terms of cost and time, detail information for project execution along control as well as it encloses resources, deliverables, and milestones for the project. The expected benefit from the app is to improve communication, reduce the operational cost, and deliver work schedules and other files, as well as help the employee to overcome the legal challenges, involved with the provision of training (Atkinsona, Crawfordb and Ward, 2016).

Oasis – Company Profile

Oasis is a training outsourcing company, which provide service to the number of industries. The services offered by the company include health and safety training, employee interpersonal skills development, Quality training as well as training on the number of other issues related to the organisation. Company offices geographically spread to cater the need for different employees as well as the trainer and other staff spent a lot of time in the field. The timely delivery of the information, managing the legal issues, provision of electronic information and media as well as schedules management is essential in order to keep the process streamlined (Oasis, 2016).

Problem statement

The problem is lack of coordination among its employees, operation inefficiency as well as the cost of communication is high. The delay in communication has resulted in operation difficulties, lack of coordination, missing deadline along with meeting deadlines has raised complication for the business (Gido and Clements, 2014).

Objectives of the project

The objective of the project is to develop an App within define time and cost. The App is usable for smartphones and systems of the company. The App is expected to improve company operational improve performance and reduce operational cost. The objectives of the project

  • To increase the HR support and overcome the disparities in legal and work-related issues
  • To increase the coordination and speed of the communication
  • To meet the legal requirement and completed the App development on time and in the budget.

The objectives set for the project evaluated under the smart criteria that ensure the objective meet the SMART.

SMART is Specific, measurable, achievable, achievable and relevant. Specific mean addressing the problem, which addresses the operational and HR issues. Measurable mean App will resolve the problem in real time and achievable means that App development completed on time and desire budget.

In addition, the App development is most relevant to the organisation processes and operations. At last, not least, time-bound mean App will resolve the issue in short time (Turnerau and Muller, 2015).

Success criteria of Project

The success of the project defined against the iron triangle. The three important criteria’s are time required to complete the App development, Keep cost under control functionality of the App meet requirement of the organisation. Moreover, the identification of the stakeholders is important in order to deliver the outcome, which satisfy requirement (Cleland et al., 2016).

Deliverables of the project

Project deliverables are associated with execution of the project ‘App development’ in terms of time and cost. The estimated time required to complete the project is 53 days, whereas development time is 33 days, which nearly half of the total time associated with the project. Therefore, development stage is critical for the project.

The Total cost of the project expected at £ 20,000 and App development cost £11000, which is more than 50% of the total cost associated with a project. The table below summarizes the cost and time of the project activities (Billows, 2016).

APP development - Project deliverbales

Project Constraint and Assumptions

The assumption is that project will deliver the expected benefits, which are operational efficiency; improve coordination as well as the speed of the communication. The project expected to complete in 53 days and it is will be launch and provide the stated benefit in desire timeframe.

Moreover, the constraint of the project includes the time deadline and budget allocated to the project. In addition, the employee may need training and acceptance of the App might be a major change in the organisation (Cooke-Davies, 2016).

Project Team, Sponsor and Customers

The project sponsor is the senior management of the oasis. They lead the project through providing clear direction and providing resources, which are required for the success of the project. Moreover, management owns the business case for the project. The customer of the project is employees of the oasis because they are one who will use the App and benefited (Billows, 2016).

The project team based on the project manager from the IT department and team of developer from outsourced company. Project Management will manage the operational requirement of the organisation and responsible for monitoring the progress of the project.

Project manager will maintain the co-ordination and resolve the issues surrounding to project. Moreover, the app developer team develop and test the App along with reporting the progress as well as manage the transition arrangement (Heldman, 2016).

Project Stakeholder Analysis

Stakeholder analysis plays an important role in the success of the project. A stakeholder is an individual or groups who have interest in the activities of the project. The identification of the stakeholders and recognition of their needs helps to complete the project on and deliver according to needs and requirements. There are two types of the stakeholder has associated with project which are internal and external stakeholders (Harrison and Lock, 2014).

project stakeholder analysis

The internal stakeholders are employees whereas external stakeholders are bank, supplier and competitors. In case of Oasis, the internal stakeholder is employees and senior management of the company. The external stakeholders are customers and App developers.

In addition, according to Mendelow, stakeholders can be classified according to need power and interest. The stakeholder management based on range of factor, which includes identification of stakeholders, Needs analysis, power and interest, understanding the expectation of the various stakeholders along with taking actions to fulfil their needs (Elias, Cavana and Jackson, 2016).

Work Breakdown structure (WBS)

Gantt chart used for the graphical representation of the project. A Gantt chart is a useful and helpful method to demonstrate the task against the given task. The activities defined though code along with budget, activities, start and finish date as well as linkage of the activities. The Activity represented through the bar, which represents the size, date, and total resources attached to project. The diagram below shows the Gantt for the project Oasis App development project (Haugan, 2015).

Work Breakdown Structure (WBS) - Mobile App development

Issues Surrounded to Project

Gido and Clements (2014) stated that the range of issues surrounded the project include human resource issues. The company should hire outsource services, which helps to develop and implement the plan. Moreover, training of the staff is important in order to get familiar with App, as well as the effective transition of the project. The App does not major training, however, familiarity with App and requirement of the organisation is important to communicate.

In addition, an effective communications plan is required to avoid the slippage problem associated with the project. The continuous communication will help to track and buy-in of all stakeholders. The short span of the project requires weekly reporting to overcome the problem. One more problem which organisation is likely to face is projected change management (Vargas, 2016).

Baca (2010) explained that the new app is likely changing the working and current practices of the company. Therefore, it is important that all stakeholders should get on board in order to overcome the fear and get maximum productivity from the App. The functionality of App (quality management) is another important area.

The continuous review and control of the development will help the company to overcome the quality issues. The purchase of the server is an important matter of concern for the company. The quality of the server cost, as well as timely procurement, is important for the company (Luckey and Phillips, 2015).

Risk identification and Management

Risk identification involves analysing the events, which could negatively affect the performance of the project. It is determined in terms of probability and impact of an event on the activities of the project. Moreover, risk analysis helps the organisation to determine the different factors and their consequences (Cervone, 2015).

Risk involves the uncertainty or a situation when having the negative impact on the progress of the project. A risk management plan includes the detail activities, which are important to manage the risk of the project along with mitigation. The risk is a situation which negativity affects and hinders the completion of the project. Therefore, risk management ensures detail plans and procedure are kept to deal with uncertain and complete the project on time (Harrison and Lock, 2014).

Risk management marks the success of the project through adopting a systematic process, which helps to eliminate the uncertainty. Risk management identifies and quantifies the risk in terms of their probability and impact. The table below shows the risk attached to oasis project in terms of their probability and impact on the activities of the project (Heldman, 2016).

Oasis Risk Register

risk register - Mobile App development

Mitigation plan

The project requirement problems can resolve through careful project planning. The definition, scope, budget, deliverables carefully defined. Moreover, the App coding error should be tested during the debugging and testing phase, which helps the company to iron out all the error.

Furthermore, Project schedule must be managed through timely reporting the coding progress. Moreover, project budget can be managed through variance analysis and calculate ‘Earn Value Management’.

At last, Not least, supplier selection should be managed based on the quality, reliability and financial evaluation of the supplier. (Harrison and Lock, 2004)


The New project plans have detailed project scope, deliverables, cost and schedule, stakeholder and risk management for the project. The project is benchmark document for the document and future progress and approvals based on the project scope.

The changes in the scope of the usually result in a delay of the project or project might fail to achieve its outcome. Therefore, careful project planning is required in order to achieve the objectives of the project. The important criteria for the success are determining the need for the stakeholders as well as detail risk management.

Furthermore, the new App will have a long-term impact on the organisation in terms of performance, operations and productivity. Therefore, it important that change management plan for needs delegated.

Staff should be provided training and integrate with new App. Project management is an important area in order to complete the project on time and cost along with achievement of project objectives.


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